The Catholic Brand of Ecology
THE POPE WITH HOPE
Pope Francis made headlines with his encyclical on the climate last week. It’s official! This is the first time a major religion took a public position on climate change, its causes, and what we can do about it. The Catholic religion is the largest religion with...
3 Take Aways From The Customer Experience Conference
THE CUSTOMER EXPERIENCE RULES!
Last week we were honored to be the closing keynote speakers for the Annual Customer Experience Conference in New York, brought to you by the same folks who bring you the Consumer Confidence Index: The Conference Board. The MC for the event was Robert Reiss, often...
3 Things You Can’t Outsource
FOCUS ON SALES, NOT PRODUCTION
When contemplating a new business, many inexperienced entrepreneurs think they need bricks and mortar investments like offices, factories and farms. Focusing on production instead of sales is the biggest mistake many new start-ups make. Typically, when members of the general public first meet us, they automatically...
The Norwegian Brand Promotes a Culture of Environmentalism
NORWAY IS THE CLEAN WAY
We are posting this blog from Norway where we came to support and present at the annual “Mixer” which supports entrepreneurialism at the Norwegian University of Science and Technology (NTNU) in Trondheim. This is the largest technical university in Norway and has a robust entrepreneurial program...
Food Scores, a Game Changing App for Grocery Shoppers
THE GENIE IS OUT OF THE BOTTLE!
A non-profit called Environmental Working Group (EWG) has recently unveiled “Food Scores,” a soon-to-be-released app consumers can use to scan bar codes on packaged food items with their smart phones. Beyond the mandatory labeling on the package, consumers can, for the first time, have an easily...
