Growth

4 Pillars of Organic Growth

IT TAKES PULL!

by Michael Houlihan & Bonnie Harvey | Brand Building

Organic growth requires a demand for your products that pulls them through the distribution system. Inorganic growth is fundamentally trying to push your products through the system. Organic growth takes place primarily as a result of word-of-mouth, quality, value, and third-party endorsements. Examples of inorganic growth...

5 Steps to Becoming an Acquisition Target

PAYDAY!

by Michael Houlihan & Bonnie Harvey | Brand Building

Sooner or later every startup wants to get acquired. They may not realize it at first. When it becomes clear that the next level of growth requires more time, money, and effort than they bargained for, they look to an acquirer to take their company to...